LOGOTYPE
Project information
The lab wanted a logo that would reflect its image.
A unique logo that could be easily integrated into any medium. I decided to create a logo in line with the research being done in the lab. I created the typography from scratch, referencing curves, nerves, neurons, and the connections that encompass neuroscience.
The lab wanted a logo that would reflect its image.
A unique logo that could be easily integrated into any medium. I decided to create a logo in line with the research being done in the lab. I created the typography from scratch, referencing curves, nerves, neurons, and the connections that encompass neuroscience.
The challenge was to understand and translate the client's wishes into a concrete logo. Generally speaking, research labs don't usually have logos, or don't call on professional graphic designers to do so. In this way, I wanted to showcase my capabilities to encourage people to use our services.
Software:
Illustrator / Photoshop
Illustrator / Photoshop
Client:
Cavalli LAB - Department
of neurosciences at Washington University in St. Louis
website
Cavalli LAB - Department
of neurosciences at Washington University in St. Louis
website
Year:
2023
2023
Role:
Freelance Graphic Designer
Freelance Graphic Designer
